Managerial Economics, 9ed (An Indian Adaptation)
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Book Details
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Publisher: Wiley
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Author: William F. Samuelson, Stephen G. Marks, Jay L. Zagorsky, Sujata Kar
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Language: English
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Edition: Latest Edition (2022)
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ISBN: 9789354640285
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Pages: Not specified
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Cover: Paperback
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Dimensions: 10.2 x 8.1 x 1.2 inches
About The Book
Managerial Economics by William F. Samuelson, Stephen G. Marks, Jay L. Zagorsky, and Sujata Kar is a powerful textbook tailored for undergraduates, MBA students, and business professionals seeking to sharpen their decision-making abilities in a rapidly evolving economic landscape.
Rather than adhering solely to theoretical models, this book bridges the gap between academic analysis and real-world application. It equips readers with the economic tools and critical thinking skills needed to tackle complex managerial challenges across industries. The authors integrate practical case studies and contemporary business scenarios to demonstrate how economic principles guide smart strategic choices in pricing, production, investment, and risk management.
Ideal for business students and professionals alike, this updated edition of Managerial Economics provides a solid foundation in economic analysis while emphasizing its relevance to everyday business decisions. This is an essential resource for anyone aiming to make informed, data-driven decisions in today’s competitive global marketplace.