Advertising and Sales Promotion Management
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Book Details
- Publisher: Sultan Chand & Sons
- ISBN: 978-81-8054-861-1
- Edition: 1st Edition
- Language: English
- Weight: 0.00g
About the Book
This book, authored by Gupta SL and Ratna VV, provides an in-depth exploration of the subject matter, tailored to meet the academic needs of students. It offers a comprehensive understanding of the concepts, making it an ideal textbook for students in related courses.
Written in a straightforward and easy-to-understand style, the book aims to break down complex concepts, making them accessible to students at various levels of study. With its focused approach and well-structured content, it is an invaluable resource for both learning and exam preparation.
Salient Features
- Detailed and clear explanations of complex concepts
- Systematic and logical arrangement of topics
- Suitable for students at various academic levels
- Helpful for exam preparation and concept clarification

