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The Goal: A Business Graphic Novel

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Book Details

  • Author: Eliyahu Goldratt

  • Edition: 1st Edition

  • Binding: Paperback

  • Number of Pages: 144

  • ISBN: 9780815385134

  • Languages: English


About The Book

The Goal: A Business Graphic Novel by Eliyahu Goldratt is an accessible and engaging introduction to the Theory of Constraints, presented in a visually compelling graphic novel format. The book follows Alex Rogo, a stressed-out plant manager, who is given only 90 days to turn around his failing factory. If he fails, the plant will be shut down, and hundreds of workers will lose their jobs.

Through a chance meeting with Jonah, a former professor, Alex begins to think outside the box and identify the root causes of his plant's problems. As Alex and his team work together to solve these issues, readers are introduced to key concepts behind the Theory of Constraints, a management philosophy that focuses on identifying and addressing the limiting factors that impede the performance of a system.

This graphic novel is based on Goldratt's groundbreaking business novel The Goal, which has sold over 7 million copies and is widely regarded as one of the most influential business books ever published. The Goal has been translated into 32 languages and continues to be a staple in business schools around the world. It is also frequently cited by executives as an essential read.