The Art and Science of Business communication: Skills, Concepts, Cases, and Applications, 5th Edition by Pearson | Includes -Storytelling , Leadership Communication and Communicating Effectively with Boss |

📘 Book Details

• Author: P.D. Chaturvedi

• Publisher: Pearson

• Language: English

• ISBN: 9789361599668

• Pages: 528

• Cover: Paperback

• Release Date: 25-04-2024

• Edition: 5th Edition

📝 About The Book

The Art and Science of Business Communication: Skills, Concepts, Cases, and Applications, 5th Edition by P.D. Chaturvedi offers a comprehensive exploration of communication strategies and techniques tailored for the business world. This updated edition builds upon the previous versions, adding new insights and practical tools to help professionals and students succeed in today's dynamic communication environment.

With 528 pages of content, the book covers crucial topics such as email, video conferencing, social media communication, and leadership communication. In this edition, readers will find three new chapters focusing on Storytelling, Leadership Communication, and Communicating Effectively with Boss, all of which address modern communication challenges.

The inclusion of updated case studies and a reader-friendly design ensures that the book remains relevant for those looking to enhance their communication skills in both traditional and digital mediums. This edition's new pedagogical features, including Communication Snapshots, Boxes, and Exhibits, make it an interactive and engaging resource for students and professionals alike.

Whether you're a student preparing for the workplace or an experienced professional looking to refine your communication skills, this book is an essential guide to mastering the art and science of business communication.