Planning Research in Hospitality and Tourism

Product Details

• Authors: Levent Altinay, Alexandros Paraskevas, Faizan Ali

• Publisher / Brand: Taylor and Francis Books India Private Limited

• Language: English

• Edition: 2nd Edition

• Binding: Paperback

• Number of Pages: 344

• Release Date: 01 December 2015

• ISBN / EAN: 9781032511993

Product Description

Planning Research in Hospitality and Tourism is a comprehensive and practical resource tailored for students, academics, and professionals in the dynamic fields of hospitality and tourism management. Authored by Levent Altinay, Alexandros Paraskevas, and Faizan Ali, this second edition builds on the success of the first, offering a well-rounded introduction to the research process within the context of global tourism and hospitality industries.

The book presents a clear and accessible framework for planning, conducting, and analyzing research, bridging theoretical principles with real-world application. It covers a wide range of essential topics including:

• Fundamentals of research design

• Data collection and analysis techniques

• Quantitative and qualitative methodologies

• Ethical considerations in research

• Guidance on formulating research questions, literature reviews, and proposal writing

Written with both newcomers and experienced researchers in mind, this text offers in-depth discussions and practical examples to help readers navigate the complexities of academic and industry-focused research.

Ideal for undergraduate and postgraduate students, as well as practitioners looking to enhance their analytical capabilities, Planning Research in Hospitality and Tourism is a go-to guide for conducting high-quality research that informs decision-making and contributes to scholarly and professional knowledge in the sector.