New Business in India: The 21st Century Opportunity (World Scientific Series On 21st Century Business)

Book Details

• Author: Paul Davies

• Brand: Scientific Publishing

• Edition: 1st Edition

• Binding: Hardcover

• Number of Pages: 246

• Release Date: 03-06-2008

• ISBN: 9789812790422

• Languages: English

• Dimensions: 9.0 x 6.3 x 1.1 inches

About The Book

New Business in India by Paul Davies offers an insightful and practical guide to entering the rapidly growing Indian domestic market, which is expanding at nearly 10% per annum. Drawing on first-hand experience and real-world insights, this book provides valuable knowledge on establishing a company, building a business, and developing effective marketing and sales strategies for both business-to-business (B2B) and business-to-consumer (B2C) companies.

This comprehensive resource is essential for business planners, developers, and entrepreneurs, both in large and small companies, who aim to tap into India's potential. The book walks readers through the critical processes required to succeed in the market, from navigating the complexities of the local business environment to understanding consumer behavior. At a time when there is a clear first-mover advantage, New Business in India serves as an indispensable tool for those looking to establish and grow a successful business in one of the world’s most dynamic economies.

With its practical approach and in-depth analysis, this book is a must-read for anyone considering or currently expanding their business operations in India.