Global Entrepreneurship & Innovation

Book Details

• Author: Jay Mitra

• Brand: Sage Publications

• Edition: 1

• Binding: Paperback

• Format: Import

• Number of Pages: 448

• Release Date: 29-04-2023

• ISBN: 9781526494450

• Languages: English

About the Book

"Entrepreneurship and Innovation: A Global Perspective" by Jay Mitra is a comprehensive new textbook designed for students and professionals in the fields of entrepreneurship and innovation. With a global focus, this book offers a unique and insightful exploration of how entrepreneurship and innovation function within diverse cultural, economic, and business contexts around the world.

Mitra’s book delves deep into the theories and practical applications of entrepreneurship and innovation, providing both conceptual understanding and real-world examples. It covers essential topics such as startups, business models, sustainable innovation, and the role of technology in transforming industries. This book also emphasizes the significance of globalization in shaping entrepreneurial ventures and innovation in today’s interconnected world.

Key Features

• Global Focus: Explores entrepreneurship and innovation across different cultures and economies.

• Comprehensive Content: Includes key themes such as business models, innovation management, and startup culture.

• Practical Insights: Real-world examples and case studies to illustrate the concepts and challenges in global entrepreneurship.

Review

Ideal for students, academics, and practitioners in the fields of business and entrepreneurship, "Entrepreneurship and Innovation: A Global Perspective" provides a solid foundation in the principles and practices that drive entrepreneurship today. With global examples and a clear, accessible writing style, Mitra's book is an essential resource for understanding the role of innovation in the growth and sustainability of modern businesses.