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Fundamentals of digital Marketing

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Book Details

  • Publisher: Pearson

  • Author: Puneet Bhatia

  • Language: English

  • ISBN: 9789357059619

  • Pages: 512

  • Cover: Paperback

  • Dimensions: 9.1 x 6.7 x 0.9 inches


About The Book

Written by Puneet Bhatia, this book is designed to offer readers an in-depth exploration of the subject matter, with a focus on providing practical and comprehensive knowledge. It is tailored for students, professionals, and anyone interested in expanding their understanding in the field. With 512 pages of engaging content, the book offers a structured approach to its subject matter, ensuring that key concepts are clearly conveyed and easy to follow.

The latest edition, published in June 2023, features updated information and examples to reflect current trends and practices. Ideal for both beginners and more advanced readers, this book is a must-have resource for those looking to deepen their understanding of the topic.

The text is well-suited for use in academic settings, and it includes practical exercises and case studies to provide real-world context for the material. The paperback format ensures ease of use, whether for individual study or as part of a course curriculum.