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Verghese Kurien

Sale price Rs.255.00 Regular price Rs.299.00
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Book Details

  • Author: MS Meenakshi

  • Brand: Paper Missile

  • Edition: First Edition

  • Binding: Paperback

  • Number of Pages: 176

  • Release Date: 31-05-2024

  • EAN: 9789391125981

  • Package Dimensions: 7.4 x 5.0 x 0.4 inches

  • Languages: English

About the Book:
This book chronicles the life and remarkable journey of Verghese Kurien, the man known as the ‘Milkman of India,’ whose pioneering work in the 1970s led to the White Revolution, transforming India into the world’s largest producer of milk. From his early days as a misfit engineer in Anand, Gujarat, to becoming the architect of Operation Flood, this monograph highlights Kurien’s leadership, vision, and dedication to rural development.

Through the creation of AMUL and the Institute of Rural Management Anand (IRMA), Kurien's work revolutionized the dairy industry while improving the socio-economic conditions of rural communities. His approach, rooted in cooperation and empowerment, helped connect millions of farmers across the country, pushing for self-sufficiency in milk production.

The book also emphasizes Kurien’s resilience and pragmatism, as he consistently battled bureaucratic corruption, inefficiency, and external lobbies. His model of sustainable development and social entrepreneurship serves as an inspiring roadmap for future Indian leaders and policymakers.