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Laine Asun (Bengali Version)

Sale price Rs.225.00 Regular price Rs.250.00
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Author: Joy Aichbhowmik
Publisher: Mandas Prakashani
Language: Bengali
Publication Year: 2024
Genre: Mini Prose on Bengali Advertisement
Pages: 96
Cover: Hardbound
ISBN: 9789395065535

Book Description:

Laine Asun (Bengali Version) by Joy Aichbhowmik, published by Mandas Prakashani in 2024, is a unique collection of mini prose pieces that delve into the fascinating world of Bengali advertisements. This hardbound edition explores the art and craft of advertising through a sharp, reflective lens, blending prose and critique in a way that brings light to the often overlooked impact of ads on society and culture.

With a concise yet thought-provoking narrative, Aichbhowmik dissects the nuances of Bengali advertisements, offering insight into how these pieces of media shape public perception, influence behavior, and reflect societal values. The 96 pages of this work provide a detailed analysis of both the aesthetic and psychological elements of advertising in Bengal, highlighting its role in communication and cultural expression.

Through Laine Asun, Aichbhowmik captures the essence of Bengali advertising’s evolution, unraveling its layered meanings, historical contexts, and emotional appeal. Whether it’s the use of local idioms, cultural symbols, or striking visual elements, this work is a tribute to the unique style of Bengali ads that have made an indelible mark in the advertising world.

For readers interested in the intersection of language, culture, and media, Laine Asun offers a fresh perspective on how advertisements are not just commercial tools but cultural artifacts in their own right.