Strategy Journeys: A Guide to Effective Strategic Planning
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Author: Booth, David
Brand: Routledge
Edition: 1
Binding: Paperback
Number of Pages: 134
Release Date: 13-09-2016
EAN: 9781138696761
Package Dimensions: 9.6 x 6.8 x 0.5 inches
Languages: English
Features:
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Routledge
Details:
"Strategy Journeys" challenges the common misconception that strategic planning is overly complex, technical, and disconnected from the day-to-day realities of an organization. The book starts with the understanding that strategic planning is often seen as an elite process, disconnected from the workforce, and sometimes even irrelevant or ineffective.
David Booth argues that organizations need a more flexible, resilient, and engaging approach to strategic planning. This book provides a "first principles" approach to developing a strategic plan tailored to the unique context of an individual organization. The process allows for flexibility, enabling leaders to focus on what truly matters to the organization.
The book encourages senior executives to ask key questions when embarking on a strategic planning journey, helping them design and implement strategies that will have a meaningful impact on their organizations.