The Cultural Dimension of Global Business

📘 Book Details

• Title: Cultural Anthropology: An Applied Perspective

• Author: Gary P. Ferraro

• Publisher: Routledge

• Edition: 9th

• Release Date: 17 July 2023

• Language: English

• Binding: Paperback

• EAN: 9781032101989

• Package Dimensions: 9.6 x 6.9 x 0.8 inches

📖 About The Book

Cultural Anthropology: An Applied Perspective by Gary P. Ferraro provides an insightful introduction to the study of cultural anthropology, focusing on the real-world applications of anthropological concepts. The ninth edition of this comprehensive textbook continues to bridge the gap between theory and practice, making it a vital resource for students and practitioners alike.

Ferraro’s approach is unique in that it emphasizes the practical, applied side of anthropology, illustrating how anthropological theories can be utilized to address contemporary global issues. Drawing on real-world examples from around the world, the book shows how cultural anthropology can be used to solve practical problems in areas such as development, education, health care, business, and environmental sustainability.

Key features of this edition include:

• Real-World Applications: The book provides numerous case studies and examples that show how anthropology is used to address global challenges.

• Comprehensive Overview: Covers a wide range of topics, from cultural diversity and ethnographic methods to economic systems, kinship, and religion.

• Updated Content: Reflects the latest research and developments in the field of cultural anthropology.

• Clear and Accessible: Written in a style that is approachable for both students new to the field and those with some background in anthropology.

Whether you are new to cultural anthropology or looking to expand your understanding of how anthropology intersects with the real world, this book serves as an excellent guide. Ferraro’s accessible writing and practical perspective make complex topics more understandable and relatable, helping readers gain a deeper appreciation for the diversity of cultures and the relevance of anthropology in today’s interconnected world.

This updated edition offers valuable insights for anyone interested in how cultural anthropology can inform our understanding of society and contribute to solving pressing global issues. It is an indispensable resource for students, scholars, and professionals in the fields of anthropology, sociology, international relations, and beyond.