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TOURISM: OPERATIONS AND MANAGEMENT

Sale price Rs.574.00 Regular price Rs.765.00
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Book Details

  • Author: Sunetra Roday

  • Binding: Paperback

  • ISBN: 9780198060017

  • Edition: Illustrated

  • Number of Pages: 480

  • Release Date: 25-03-2009

  • Package Dimensions: 9.4 x 7.2 x 1.0 inches

  • Languages: English


About the Book

Tourism: Operations and Management by Sunetra Roday is a comprehensive and engaging textbook tailored to meet the needs of students pursuing hotel management and tourism studies. Designed with a practical approach, this book provides in-depth knowledge on the core concepts of tourism operations and management, enriched with numerous examples, photographs, flowcharts, and illustrations to aid the understanding of fundamental concepts.

Starting with a broad introduction to the travel and tourism industry, the book delves into various types of tourism and the vital infrastructure supporting it, including accommodation, food and beverage, telecommunications, and tourist transport such as air, road, rail, and water. The book also highlights Indian and international tourism organizations, helping readers understand their roles in shaping the industry.

A significant portion of the text is dedicated to the operations of travel agencies and tour operators, their critical function in tourism, and the nuances of tourism marketing. Topics such as tourism product development, customer service skills, and the economic, environmental, socio-cultural, and political impacts of tourism are discussed in detail. In addition, the book explores emerging trends in tourism like Global Distribution Systems (GDS), e-ticketing, and web marketing, equipping students with up-to-date knowledge of the industry’s technological advances.

Chapters covering travel formalities and regulations, airline geography, and itinerary planning provide practical insights, enhancing the operational understanding for students and practitioners alike. The book’s industry-related examples and visual aids make it an essential resource for students of hotel management, hospitality, and tourism, as well as travel agents and tour operators seeking a comprehensive understanding of tourism operations and management.