The Globalization of Israel: McWorld in Tel Aviv, Jihad in Jerusalem (Global Realities)
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Book Details
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Author: Uri Ram
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Edition: 1st Edition
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Binding: Paperback
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Number of Pages: 304
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ISBN: 9780415953047
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Languages: English
About The Book
Globalization and Contemporary Israel by Uri Ram offers a comprehensive analysis of how globalization is shaping modern-day Israel. The book provides an insightful introduction to Israel, positioning its developments within the context of its history and broader societal trends. Ram highlights two distinct yet interconnected trends: one steering Israel towards advanced liberal democracy with a cosmopolitan flair, and the other leaning towards ethno-religious traditionalism, rejecting the secular ideals associated with globalized, market-driven forces.
Ram contrasts the dynamic, high-tech, and cosmopolitan city of Tel Aviv with the increasingly orthodox Jerusalem, making them symbolic of the conflicting forces at play. Drawing on Benjamin Barber’s "Jihad versus McWorld" thesis, the author effectively frames Israel's current societal and political challenges, presenting the tension between globalized liberalism and local religious conservatism.
This book is an essential read for students and scholars interested in understanding Israel's position in the global context, providing valuable insights into its evolving political, social, and cultural landscape.

